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Time We Discuss: Dallin Huso, Successful Flamingo Pool Business in Arizona from Nothing

Watch/Listen to this Episode Dallin Huso, Successful Flamingo Pool Business in Arizona from Nothing Be the Pool Guy; Host of Time We Discuss is pointing to a picture of guest Dallin Huso and giving the camera a thumbs-up. A picture of a house with a pool is in the background.

This episode of Time We Discuss features Dallin Huso, the founder of Flamingo Pools, discussing his journey in starting and scaling a pool cleaning business. He began his entrepreneurial path at the age of 21 with no savings, driven by a desire to build a business after reading Rich Dad, Poor Dad. Without any formal business education, he jumped in by purchasing basic pool cleaning equipment and learning the trade firsthand. His initial clients were family members, and he relied on door-to-door sales to grow his customer base.

Huso highlights the challenges of starting with limited financial resources, emphasizing the importance of hustle and creativity in marketing. To acquire clients without a budget, he leveraged free marketing methods such as social media and networking. He utilized Instagram, Facebook, and TikTok to showcase his work, and he also built partnerships with landscapers and real estate agents who could refer clients to him.

His growth strategy focused on reinvesting profits to scale the business. Rather than maximizing his income early on, he prioritized hiring employees to handle the physical labor, allowing him to focus on expanding operations. His first hire was a part-time technician, followed by additional technicians, a receptionist, and eventually sales representatives and a manager to oversee daily operations. By delegating tasks, he freed himself to focus on long-term business development.

One key challenge in the pool industry is seasonality. Huso explains that he combats the "slow season" by educating clients on the benefits of off-season maintenance, such as draining and acid-washing pools. By shifting services to colder months, he keeps revenue flowing year-round. Additionally, he emphasizes the importance of a month-to-month service model instead of long-term contracts, which gives customers flexibility and encourages consistent high-quality service.

Looking ahead, Huso shares his plans to expand Flamingo Pools by offering pool remodeling and new construction services. This move not only serves existing customers but also broadens the company’s market to homeowners looking to build pools from scratch.

He concludes with advice for aspiring entrepreneurs, stressing that starting a business is about providing value. He encourages people to seek mentorship, network, and learn from those already in the industry. He credits his success to continuous learning through books, podcasts, and hands-on experience. His story is a testament to the power of persistence, strategic reinvestment, and leveraging relationships to build a thriving business.

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